Glad you jumped in Jason.
In this vein there was lots of discussion on the Howden FV board about promotion of the class. Videos, flyers distributed to Karters, shows, etc. I don't think much of anything happened ? We get lots of racers of all kinds here in the store (drag, oval, tractor pullers, mud slingers, lots of VW duners, etc.) . Other than the SCCA members no one ever heard of FV. While few of these guys are likely candidates for FV, some spend more than a good FV costs MONTHLY. So the $ are there, but no one ever heard of us.
I know this may not be in the cards (budget), but I checked with Speed Channel several years ago, and a 30 sec spot was pretty cheap. Do you know how many inquirees we would get with a SINGLE 30 second video on Speed? A good video or Brochure is definiately needed. Or promotion of ANY kind. While FST may be more attractive to the newer guys and we HAVE done some promotion, it has had some growth, but still suffers from the same issue.
BTW, I just talked to Speed again and they said a 30 second spot during a Formula One race would be $3000 to $5000. They are calling me back with more details..,. That could be less than the travel budget for 3 races. And much more could be done via other venues for less. Again, is anyone really serious or do we just continue to just make funny forum noises.